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Alliance for Open Media will develop a royalty-free video codec

Amazon, Cisco, Google, Intel Corporation, Microsoft, Mozilla and Netflix announced formation of the Alliance for Open Media. This is an open-source project that will develop next-generation media formats, codecs and technologies.

Alliance for Open Media

Alliance for Open Media

Together they will develop a new video codec as a royalty-free specification, instead of commercial codecs like MPEG.

The Alliance’s initial focus is to deliver a next-generation video format that is:

  • Interoperable and open;
  • Optimized for the web;
  • Scalable to any modern device at any bandwidth;
  • Designed with a low computational footprint and optimized for hardware;
  • Capable of consistent, highest-quality, real-time video delivery; and
  • Flexible for both commercial and non-commercial content, including user-generated content.

Read more about this alliance in this press-release.